SEO suite
Trilar vs Semrush Site Audit
Semrush Site Audit is the crawler inside the Semrush marketing suite, now part of Adobe, alongside keyword research, backlinks, rank tracking and AI visibility.
Where Semrush Site Audit is strong
- Part of a full SEO suite with keywords, backlinks and rank tracking
- AI search health checks, including AI bot access and llms.txt
- Large ecosystem and a free plan to start
Where Trilar is different
- Trilar is a dedicated crawler: JavaScript rendering, login and Search Console per URL in every crawl
- Section-level analysis for answer engines and "why not cited" tied to your own pages
- Results ranked as an action plan and shared by link without extra seats
Side by side
| Tool | Trilar | Semrush Site Audit |
|---|---|---|
| Deployment | Cloud (browser) | Cloud, part of the Semrush platform |
| Pricing | Early access; plans by crawled URLs per month plus AI credits | Free plan; paid plans from $139 per month (billed monthly) |
| Crawl size | Up to 1 million URLs per crawl | By plan, e.g. 100,000 pages per month and 20,000 per audit (Pro) |
| JavaScript rendering | Yes (Chromium), compared with server HTML | Yes, on higher plans (Guru, Business) |
| Google data | Search Console, GA4, CrUX, PageSpeed Insights | Google Analytics; Core Web Vitals |
| Log files | Via log integration, set up with you | Log analysis in Semrush Enterprise (Bot and Agent Analytics) |
| Monitoring | Scheduled crawls, comparison with the last run, e-mail and webhooks | Re-crawl daily, weekly or once; crawl comparison |
| Sharing | Report link without login, PDF by e-mail, Google Sheets, task export, API | PDF, Excel, CSV; extra users are paid |
| AI search and AI features | AI visibility with "why not cited", citable passages, sub-questions, Wikidata entities, E-E-A-T, brand in AI answers, AI crawler access, llms.txt | AI Search checks in Site Audit (AI bot access, llms.txt); AI Visibility tracking across AI platforms |
Which one fits?
Choose Semrush if you want site audits as one part of an all-in-one marketing suite.
Choose Trilar if you want a deep technical crawler with GEO and AEO analysis down to the section.
Sources
Trilar is our product. Facts about other tools come from their vendors' own pages, checked on 7 November 2026. Prices and features change; check the vendor before deciding.
Semrush Site Audit
Semrush (Adobe) is a trademark of its owner. Trilar is not affiliated with it.
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See what AI search costs your website
Trilar is in early access. Tell us the domain you want to crawl; we set up access and go through the first crawl with you.